Copy-paste is the universal deploy method: it works on every platform. You copy a block of code from SuperSchema and paste it into the <head> section of the exact page you generated it for. The schema is invisible metadata, so it does not change how your page looks, and it is safe to remove or re-paste at any time.
Copy the block #
In the schema editor, the copy button label tells you what you are about to copy:
- Copy schema for <head>
- You get the JSON-LD <script> block on its own. This is what you see when the page has schema but no hosted AI-readable files (for example, on the free plan).
- Copy everything for <head>
- You get the JSON-LD <script> block plus the <link rel="alternate"> tags that point to your hosted AI-readable Markdown and plain-text versions. This appears on paid plans once those files exist, and it is the recommended copy because it deploys the whole package at once.
Note The schema editor also has a plain "Copy Schema" button that copies the full <script> block for the schema you are viewing. Either copy works; "Copy everything for <head>" is the one to use when you also have AI-readable files, so nothing gets left behind.
Paste it into your page #
- Click the copy button in the schema editor. It briefly reads "Copying...", then "Copied!" once the block is on your clipboard.
- Open the HTML for that page, or your platform's head-code field (in WordPress, Shopify, or Webflow this lives in a different place; see the platform guides).
- Paste the block inside the <head>, before the closing </head> tag.
- Save and publish the page.
- Run Verify (or Google's Rich Results Test) to confirm the schema is live and correct.
Warning Paste the block on the specific page the schema was generated for, not site-wide. Each page gets its own accurate schema, so a Product schema for one product page should not appear on every page of your site.
The SuperSchema markers #
The copied block is wrapped in two HTML comment lines. Leave them exactly as they are:
<!-- SuperSchema v="2" id="..." ts="..." types="..." -->
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Article",
"headline": "..."
}
</script>
<!-- /SuperSchema -->- The opening comment carries a version id and the schema types in the block. That id is how SuperSchema recognizes which exact version is live on your page.
- The markers are what make Verify and monitoring work. If you strip them out, search engines still read your schema fine, but SuperSchema can no longer confirm the page is up to date or alert you when it drifts.
- When you regenerate or refine the schema, re-copy and re-paste the whole block so the version id on your page matches the current one.
Good to know #
- Schema is invisible metadata. It does not change how your page looks and has no meaningful effect on load speed.
- You can edit the schema later in SuperSchema; just re-copy and re-paste the updated block over the old one.
- To remove schema, delete everything from the opening SuperSchema comment through the closing one, then save and publish.
Tip Using WordPress, Shopify, Webflow, or another CMS? See Adding schema to your website for exactly where each platform keeps its head code.